At Caravela, we don't trade coffee, we connect the people who are responsible for transforming it. Our relationship-based approach begins with sourcing team members who live and work within the communities we purchase coffees from and ends with sales team members who frequent our customers' cafés. We believe that the path to #BetterCoffee is people powered

THE CARAVELA MODEL FOLLOWS SEVEN PRINCIPLES:

CULTIVATE TRUST-BASED RELATIONSHIPS
We nurture long-term, mutually beneficial relationships across specialty coffee's entire network. We value the contribution and craft of every person involved in specialty coffee, from the caficultor to the end consumer. We believe that #BetterCoffee is realized when we facilitate loyalty between people, not products.
SOURCE FOR QUALITY AND CONSISTENCY
We believe that quality is a way of working. From the quality analysts who work directly with caficultores to the product specialists who collaborate with our roaster partners, we celebrate repeatable quality as a key ingredient to specialty coffee’s success. We know that where quality improves relationships are strengthened, and with stronger relationships everybody prospers.
PRICE FOR PROSPERITY
We are convinced that specialty coffee can be as prosperous as it is delicious. We perceive prosperity as a key indicator of a healthy industry. We are working toward a future where coffee prices are equitable and everyone who is part of the industry can benefit from the fruit of their respective labor. The market may fluctuate but our commitment to the industry's future viability is unwavering.
PROCESS FOR PRESERVATION
We don't believe in magic, but the quality of our milling has caused some to wonder how our “green gets so clean and lasts so long”. We are honored by the fact that our skilled teams, ever-improving farm and dry mill level processes, evolving QC protocols (some of the strictest in the industry), and intentional use of innovative technologies has made us the gold standard for many of our roaster partners.
DELIVER ON-TIME-IN-FULL
We know that for customers green coffee is either landed or stranded. Our dedicated team of distributed Import and Logistics professionals work together, with our shipping and warehouse partners, to place contracted coffees when and where they're supposed to be. We are also experts at exception-handling and problem-solving when schedules don't proceed as planned.
ACTIVATE TRANSPARENCY THROUGH STORYTELLING
We understand the value of the story. The content that we collect and share is part of what brings coffee to life. The traceability and transparency data that we provide is gathered by members of our PECA and quality team and is managed within our proprietary IT ecosystem. We pride ourselves on speaking the language of specialty coffee fluently.
INNOVATE TO ACHIEVE IMPACT
We embrace a proactive and dynamic approach. We accept the same challenge that caficultores take upon themselves; to always improve. For us, innovation is driven by a desire to develop more efficient processes, make more data-driven decisions, and to manage risk more effectively, improving the industry's prosperity. We maintain that #BetterCoffee is people-powered and technology-enabled.